Introducing Damson Madder, a London based brand with sustainability at the forefront of their focus. From their beanies which are made from three recycled plastic bottles, to reusing all of their deadstock fabric and making it into something new and exciting. They have a true focus on innovative fabric, circular designs and washing techniques. They believe that no one should have to decide between having quality design and making an impact on the environment - something we can all agree on!